pricing experiments

A 2-post collection

Automatic price split tests for products and collections for Shopify stores

We've recently added an option to easily run price tests for a product or collection for Shopify e-commerce stores. With FutureMargin for Shopify, you can now easily run price tests spanning multiple variants and make sure all variants in a product or collection will keep the same price at all times. This is needed in many cases - especially in fashion, where it is common to have multiple variants of a single product spanning different sizes and colors. Now you can simply select your product or

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How to run pricing experiments on your e-shop?

Have you ever asked yourself how to set the right price for your products or services? The difference between what customers want to pay and what the product is worth can be a tricky part of your product marketing. Small changes in your pricing strategies can increase or decrease your conversions. The best way to find out is to run pricing experiments. In this article we explain why pricing experiments are so important for your e-commerce, how to run them and finally what type of essential

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